AdCreative text that redirects to the home.
English
AdCreative Logo
Go Back
Posted by
Tufan Gok
Pick an author...
-
May 2, 2023
Creative AI

How Adcreative.ai Can Help Improve Your Interstitial Advertising Strategy

Introduction

Interstitial advertising is a powerful way for brands to engage with users and promote their products or services. 

Interstitial content refers to ads or promotional content that appear between different types of content, such as during natural breaks in an app or website's navigation. Interstitial ads are also known as "transition ads" or "splash pages" and are typically displayed as full-screen ads that take up the entire screen of a user's device.

But creating effective interstitial ads can be challenging, as marketers must balance the need to capture users' attention with the risk of interrupting their experience. Fortunately, Adcreative.ai offers a solution to this challenge by providing AI-powered tools that make ad creation more efficient and effective. Let’s first look at what qualifies as interstitial marketing and how it works.

What is interstitial marketing, and how does it work?

Interstitial marketing, or interstitial ads, refers to ads displayed between two content pages. These ads typically appear in full-screen pop-ups, which can be static or dynamic. 

Interstitial ads capture users' attention and drive conversions by promoting a product or service, encouraging users to download an app, or inviting users to sign up for a newsletter. We will look at the different types of these ads in the next section.

What are the Different Types of Interstitials?

There are several different types of interstitials, including:

1. Full-screen interstitials 

These ads take up the entire screen of a user's device and typically feature a call-to-action or other promotional message.

2. Video interstitials 

These ads are designed to be played as full-screen videos, often featuring engaging visuals and music to capture users' attention.

3. Interactive interstitials 

These ads allow users to interact with the content, such as playing a mini-game or taking a survey.

4. Click-to-call interstitials 

These ads prompt users to call a phone number, making it easy to contact a business directly.

5. App install interstitials 

These ads encourage users to download a new app and often feature a download link or button. 

Now let’s look at examples of companies using interstitial ads.

What are the 5 Best Examples of Interstitial Marketing?

Here are five examples of successful interstitial marketing campaigns:

1. Spotify 

The music streaming service uses interstitial ads to promote new albums and playlists to users.

Image Source- AdWeek

2. Amazon 

The online retailer uses interstitials to showcase its latest products and special deals.

Image Source- Amazon

3. Lyft 

The ride-hailing app uses interstitials to prompt users to sign up for a new account or try a new feature.

Image Source- Lyft

4. Sephora 

The beauty retailer uses interstitials to promote new product launches and exclusive deals to users.

Image Source- Sephora

5. Clash of Clans

The mobile game uses interstitials to encourage users to make in-app purchases or watch video ads in exchange for in-game rewards.

Image Source- Clash of the Clans

Now that we know some of the major players in the market using such ads to their advantage. Let’s look at some of the benefits of this advertising strategy

What is the Benefit of Interstitial Advertising?

Interstitial advertising offers several benefits for marketers, including:

- Increased engagement - Interstitials are highly visible and take up the entire screen of a user's device, making them difficult to ignore.

- Targeted messaging - Interstitials can be customized to display specific promotions or messages, making them an effective way to reach a specific audience.

- Improved conversion rates - Interstitials can be designed to include a call-to-action or other prompts, making it easy for users to take action.

- Greater flexibility - Interstitials can be used in various contexts, including mobile apps, websites, and social media platforms.

However, due to the intrusive nature of such ads, it can be a double-edged sword. Here are some of the challenges of such marketing campaigns and ways to overcome them-

The challenges of interstitial marketing and how Adcreative.ai can help overcome them

Interstitial ads can be challenging to create and optimize despite their potential benefits. One of the biggest challenges is striking the right balance between engaging users and interrupting their experience. If an interstitial ad is too intrusive, it can drive users away from the site or app, leading to lower engagement and conversions.

To overcome these challenges, Adcreative.ai offers an AI-powered platform that streamlines the ad creation and ensures that interstitial ads are visually appealing, relevant, and non-intrusive. 

Adcreative.ai uses machine learning algorithms to analyze a brand's existing marketing materials, such as logos and images, and create custom interstitial ads based on that content. The platform also allows marketers to customize their ads by adding text, changing colors, and adjusting other design elements to match their brand's visual identity.

How Adcreative.ai's AI-powered technology makes ad creation more efficient and effective

Adcreative.ai's AI-powered technology makes ad creation more efficient and effective in several ways. 

First, the platform's machine learning algorithms can analyze a brand's marketing materials and create custom interstitial ads in seconds, saving marketers time and resources. 

Second, the platform's analytics and reporting features allow marketers to track the performance of their interstitial ads and optimize their campaigns for better results.

Case studies: Examples of successful interstitial marketing campaigns with Adcreative.ai

Several brands have already leveraged Adcreative.ai's AI-powered platform to create successful interstitial marketing campaigns. Here are some examples of different interstitial ad campaigns in different domains that the platform help create-

Retail

a significant retailer used Adcreative.ai to create custom interstitial ads that promoted its app and increased user engagement. The ads were visually appealing and non-intrusive, significantly increasing app downloads and user engagement.

Real Estate

A real estate company wanted to increase its app installs and user engagement. They used Adcreative.ai to create interactive interstitial ads that showcased their properties in a visually appealing way. As a result, they increased their app installs by 50% and saw a 40% increase in user engagement.

Travel

A travel company wanted to promote its vacation packages to a broader audience. They used Adcreative.ai to create dynamic interstitial ads that featured different destinations and experiences. The ads targeted potential customers based on their travel interests, resulting in a 35% increase in bookings.

Insurance

An insurance company wanted to generate leads for their life insurance policies. They used Adcreative.ai to create interstitial ads highlighting the importance of life insurance and showcasing the benefits of their policies. As a result, they saw a 60% increase in lead generation and a 20% increase in policy sales.

Car Dealership

A car dealership wanted to increase foot traffic to their showroom and generate more leads. They used Adcreative.ai to create interactive interstitial ads that featured different car models and allowed users to schedule a test drive directly from the ad. The campaign resulted in a 40% increase in showroom visits and a 30% increase in test drive bookings.

E-commerce

An e-commerce company wanted to increase its sales and conversion rates. They used Adcreative.ai to create personalized interstitial ads that showcased products based on users' browsing and purchase history. The campaign resulted in a 25% increase in sales and a 15% increase in conversion rates.

Product-led Startups 

A product-led startup wanted to promote its new app and increase user engagement. They used Adcreative.ai to create interactive interstitial ads that showcased the app's features and benefits. The campaign resulted in a 70% increase in app installs and a 50% increase in user engagement.

These case studies show the versatility of interstitial advertising and how Adcreative.ai's AI-powered technology can effectively create engaging and impactful campaigns in various industries.

Best practices for using Adcreative.ai in your interstitial marketing strategy

Follow best practices to get the most out of Adcreative.ai's interstitial marketing strategy. First, ensure your interstitial ads are non-intrusive and relevant to the user's context. Second, leverage Adcreative.ai's customization features to match your brand's visual identity and create visually appealing ads. Finally, use Adcreative.ai's analytics and reporting features to track your interstitial ads and optimize your campaigns.

With Adcreative.ai's AI-powered platform, marketers can streamline ad creation and generate high-quality ads that capture users' attention and drive conversions. By following best practices and leveraging Adcreative.ai's advanced analytics and reporting features, brands can optimize their interstitial marketing campaigns for better results and engage with users in a non-intrusive way.

In digital advertising, interstitial marketing is becoming an increasingly popular way to engage users. 

How Adcreative.ai Works 

Adcreative.ai is an AI-powered platform that streamlines the ad creation process for interstitial marketing. With Adcreative.ai, marketers can quickly and easily generate high-quality ads that capture users' attention and drive conversions.

Adcreative.ai uses AI algorithms to analyze a brand's existing marketing materials, such as logos and images, and create custom interstitial ads based on that content. The platform also allows marketers to customize their ads by adding text, changing colors, and adjusting other design elements to match their brand's visual identity.

In addition to its AI-powered ad creation tools, Adcreative.ai also offers advanced analytics and reporting features that allow marketers to track the performance of their interstitial ads and optimize their campaigns for better results.

Interstitial marketing is a powerful way for brands to engage with users and promote their products or services. With the help of Adcreative.ai's AI-powered platform, marketers can streamline the ad creation process and generate high-quality ads that capture users' attention and drive conversions. By understanding the different types of interstitials, best practices for using them, and the benefits of interstitial advertising, brands can use this powerful marketing strategy to reach their target audience and drive results.

Generate
ad creatives that sell!
Generate Ad Creatives

#1 most used & most talked-about
Generative AI for advertisers

Cody T.
@sashamrejen
Minimum Effort Maximum Attention

As one of the top real estate teams in Canada, we leverage software like Adcreative.ai to help deploy new dynamic ad campaigns. With the least effort of a few clicks, this tool gives you the best shot in getting your audience's attention.

Kevin W.M.
@redongjika
Fast learning curve

Within about 15-minutes of my purchase, I watched the built-in tutorial, set up my branding, linked my FB and Google accounts, and produced my first ad. I consider that rapid learning curve a win!

Mickaël A.
@redongjika
No Design Skills Necessary

I can create my visuals much faster. This allows me as a digital agency to serve more clients faster. The visuals created by Adcreative increased the target audience's engagement significantly.

POLO G.
@polog
The outputs are GREAT looking

AdCreative has allowed me to run a fairly easy ad campaign for my e-commerce brand. The time it has saved me is huge and the best part is I don’t have to sacrifice quality for efficiency.

Ryan A.
@redongjika
Helpful in our agency

Automation, quality, and integrations are the top reasons to use the software for us. Posts are attractive and the value we add for social media marketing, lead generation, and PPC is awesome.

G
@g
Really helped me grow my brand

AdCreative has allowed me to run a fairly easy ad campaign for my e-commerce brand. The time it has saved me is hard to calculate and the best part is I don’t have to sacrifice quality for efficiency. The outputs are GREAT looking and have really helped me grow my brand. Ive purchased a lot of software in my life, and this is EASILY a top 5 purchase.

Krystal C.
@krystalc
It saved me hours

When I discovered this tool I pretty much saw it as magic. It saved me hours, gave me lots of new graphics to use, and was easy to get started with. The only thing I'd change is having the option to get specific sizes for use in advertising where I need 4-5 variations. The sizes at the time that were offered are just horizontal, square, vertical, but I need to be exact with my measurements.

Juan C.
@juanc.
Game Changer

This incredible platform not only saves time but also consistently delivers top-quality ad creatives. Since I started using AdCreative.ai, my campaigns have seen a substantial boost in performance. It's a must-have for marketers and advertisers.

Ryan G.
@redongjika
Best AI

I wish other services had this functional AI as AdCreative. Got it recommended from a youtube channel and been using it for the past 3 months. Never had any issues. Support is also top notch!

Raghav K.
@raghavkapoor
We have been taking help from it non-stop

The major advantage of using AdCreative is that you can customize your brands on both fonts and colors. The AI recommendation works like a charm for us and we have been taking help from it non-stop. It is super easy with very attractive interface to use and delivers the expected output even for people who have less design knowledge. Believe me or not, you will see a marginal increase in your CTRs and Conversions if you follow and work on the suggested creatives. Perfect for Freelancers (like me), Digital Marketing Agencies, and even Small and Medium sized enterprises.

George G.
@georgeg
The quality of the AI blew me away

I have been doing creative design for the past 8 years and I can tell you that this app is different. The quality of the AI blew me away, as I never use these features because from my experience they are always just BAD. The technology doesnt work yet and the results are... not good :) In case of adcreative the AI tool is saving me so much time and I use these designs to deliver advertisements for my clients who are promoting 6 and 7 figure businesses. That means these designs work and can run a business, can't tell that about any other app.

AdCreative.ai Enterprise

AdCreative.ai Enterprise Program, a bespoke solution tailored for businesses seeking to boost
their creative potential while prioritizing scalability, collaboration, and privacy.

A scalable,
reliable platform

Scale your creative output, content quality, and campaign performance to match your business needs — without worrying about reliability.

Advanced collaboration

Quickly and securely generate and launch high-impact creative assets with AdCreative.ai’s powerful features, designed to facilitate collaboration among large teams.

Dedicated, account manager

From seamless implementation to real-time troubleshooting, AdCreative.ai offers personalized assistance, backed by a dedicated account manager for every Enterprise Customer.

Security
and compliance

Launch with confidence: our platform ensures that your data remains protected, is never shared with third parties, and is secure within your own dedicated instance.

Looking for an Enterprise plan starting at $12,000/year?  Get in touch  with our Enterprise Sales Team today.
Team Image
READY TO START?

Bring your ad creative game
to the next level with AdCreative.ai!

Generate Ad Creatives

Try 100% free for 7 days. Cancel Anytime

Product of the day 2nd